30+ Million Conversations Revealed: What to Know about the B2B Buyer in 2024
B2B buyers want individualized, streamlined website experiences. But don’t just take our word for it.
Join Drift’s VP of Marketing, Emily Singer, and Director of Product Marketing, Holly Xiao, as they dive into the insights gathered by analyzing over 30 million conversations that took place in Drift this year.
Over the course of this webinar, you’ll learn:
The most common topics brought up in Drift conversations in 2023
How to craft playbooks that will convert more of your buyers
Why AI is the key to meeting buyer expectations now and into the future