{"id":33550,"date":"2019-08-02T14:22:20","date_gmt":"2019-08-02T18:22:20","guid":{"rendered":"https:\/\/www.drift.com\/?post_type=learn&p=33550"},"modified":"2023-05-05T14:50:27","modified_gmt":"2023-05-05T18:50:27","slug":"chatbot","status":"publish","type":"learn","link":"https:\/\/www.drift.com\/learn\/chatbot\/","title":{"rendered":"Chatbot"},"author":267,"featured_media":0,"parent":0,"menu_order":0,"template":"","acf":{"title":"Chatbot","cta":{"title":"Join 5,000+ customers using Drift to connect with their customers NOW.","body":"","button_text":"Get a Demo","button_link":"#getademo","button_text_two":"","button_link_two":""},"linked_articles":[{"article":[{"ID":37062,"post_author":"267","post_date":"2019-08-27 10:06:05","post_date_gmt":"2019-08-27 14:06:05","post_content":"","post_title":"How Does A Chatbot Work?","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"how-does-a-chatbot-work","to_ping":"","pinged":"","post_modified":"2022-03-22 10:40:36","post_modified_gmt":"2022-03-22 14:40:36","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=37062","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"How Does A Chatbot Work?","external_link":""},{"article":[{"ID":37099,"post_author":"267","post_date":"2019-08-27 10:35:02","post_date_gmt":"2019-08-27 14:35:02","post_content":"","post_title":"What Are The Benefits of Chatbots?","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"benefits","to_ping":"","pinged":"","post_modified":"2023-04-14 13:25:22","post_modified_gmt":"2023-04-14 17:25:22","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=37099","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"What Are The Benefits of Chatbots?","external_link":""},{"article":[{"ID":37164,"post_author":"267","post_date":"2019-08-27 11:10:18","post_date_gmt":"2019-08-27 15:10:18","post_content":"","post_title":"Why Are Chatbots Important?","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"why-are-chatbots-important","to_ping":"","pinged":"","post_modified":"2023-04-14 13:27:37","post_modified_gmt":"2023-04-14 17:27:37","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=37164","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"Why Are Chatbots Important?","external_link":""},{"article":[{"ID":105846,"post_author":"339","post_date":"2023-04-13 10:30:32","post_date_gmt":"2023-04-13 14:30:32","post_content":"","post_title":"Chatbot Marketing","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"chatbot-marketing","to_ping":"","pinged":"","post_modified":"2023-04-13 10:33:11","post_modified_gmt":"2023-04-13 14:33:11","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=105846","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"Chatbot Marketing: The Ultimate Guide","external_link":""},{"article":[{"ID":37192,"post_author":"267","post_date":"2019-08-27 11:37:31","post_date_gmt":"2019-08-27 15:37:31","post_content":"","post_title":"How to Create A Chatbot","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"how-to-create-a-chatbot","to_ping":"","pinged":"","post_modified":"2022-03-22 10:40:19","post_modified_gmt":"2022-03-22 14:40:19","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=37192","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"How To Create A Chatbot","external_link":""},{"article":[{"ID":37245,"post_author":"267","post_date":"2019-08-27 12:22:14","post_date_gmt":"2019-08-27 16:22:14","post_content":"","post_title":"An Introduction to AI Chatbots | Chatbot AI Learning Center","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"ai-chatbots","to_ping":"","pinged":"","post_modified":"2023-05-08 10:06:21","post_modified_gmt":"2023-05-08 14:06:21","post_content_filtered":"","post_parent":33550,"guid":"https:\/\/www.drift.com\/?post_type=learn&p=37245","menu_order":0,"post_type":"learn","post_mime_type":"","comment_count":"0","filter":"raw"}],"thumbnail_image":false,"text":"An Introduction to A.I. 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Chatbots are software applications that simulate human conversation.<\/b> They follow a set of pre-designed rules to mimic real-life interactions and answer customer questions. In addition, chatbots that use artificial intelligence (AI) and natural language processing (NLP) can analyze these interactions at an almost human level.<\/span><\/p>\n

With chatbots, you can instantly engage website visitors with specific messages tailored to each visitor. You can also build specific chatbots for each website page or target audience based on who they are, where they came from, what content they are engaging with, and what stage of the buying journey they are in.<\/span><\/p>\n","highlight_section":false},{"acf_fc_layout":"text_section","header":{"title":"How Do Chatbots Work?","style":"h2"},"body":"

Chatbots process the data provided by the site visitor to generate the right response. They help answer questions and offer next steps, such as scheduling a demo, booking a call, or making a purchase. Best of all, they\u2019re active 24\/7, whether your sales team is online or not.<\/span><\/p>\n

In short, a well-designed chatbot will:<\/span><\/p>\n

    \n
  1. Use existing conversation data to <\/span>understand<\/b> the type of questions people ask.<\/span><\/li>\n
  2. Analyze<\/b> correct answers to those questions.<\/span><\/li>\n
  3. Use machine learning and NLP to <\/span>learn<\/b> context, and continually get better at answering those questions.<\/span><\/li>\n<\/ol>\n

    Interested in learning more? We know the feeling. Here\u2019s an article we think you\u2019ll like: <\/span>How Does a Chatbot Work?<\/span><\/a><\/p>\n","highlight_section":false},{"acf_fc_layout":"text_section","header":{"title":"Why Were Chatbots Created and Why Are They Important?","style":"h2"},"body":"

    Chatbots were created to help alleviate pain points customers frequently bumped into in their online buying experience. And they are especially important now, given how much B2B buying happens online. Today, buyers prefer to research products and services on their own time, and they also expect companies to deliver accurate and relevant responses at lightning-fast speeds. <\/span>As the numbers show<\/span><\/a>:<\/span>
    \n<\/span><\/p>\n