20 Minutes<\/a><\/strong><\/h5>\n <\/p>\n","cta":{"link":"","button_style":"cyan","link_wistia_id":"","link_two":null,"button_style_two":false,"link_two_wistia_id":""},"layout_options":{"top_border":"","bottom_border":"","desktop":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":true},"mobile":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":true}}},{"acf_fc_layout":"m8_text_alternating_with_image","eyebrow":"5 MIN READ","use_smaller_content":true,"title":"THE DRIFT BOOK OF HOOKS","content":"
First impressions are everything. Like back in 5th grade when it seemed like a good idea to approach a crush for the first time with a fresh anecdote on that day\u2019s cafeteria lunch selection, only to have them run away at that first pre-pubescent \u2018hi\u2019. Yep, first impressions matter. The Book of Hooks<\/em> is a collection of our favorite conversation openers that convert, without sending customers running.<\/p>\n","cta":{"link":{"title":"Download Now","url":"#salesopeners-getschooldmarketing","target":""},"button_style":"white","link_wistia_id":"","link_two":null,"button_style_two":false,"link_two_wistia_id":""},"background_color":"cyan","image":{"image":98374,"wistia_video_id":"","lottie_file":false,"use_larger_video_column":false},"display_content_on_right":false,"disable_image_lazy_loading":false,"layout_options":{"top_border":"","bottom_border":"","desktop":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false},"mobile":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false}}},{"acf_fc_layout":"m8_text_alternating_with_image","eyebrow":"10 MIN READ","use_smaller_content":true,"title":"THE ACCOUNT-BASED PERSONALIZATION PLAYBOOK","content":"Digital experiences can be just as warm and fuzzy as the in-person interactions we all know and love. Study up and learn how to build customer relationships that build quality pipeline, and revenue.<\/p>\n","cta":{"link":{"title":"Download Now","url":"#account-based-personalization-getschooledmarketing","target":""},"button_style":"white","link_wistia_id":"","link_two":null,"button_style_two":false,"link_two_wistia_id":""},"background_color":"magenta","image":{"image":98368,"wistia_video_id":"","lottie_file":false,"use_larger_video_column":false},"display_content_on_right":true,"disable_image_lazy_loading":false,"layout_options":{"top_border":"","bottom_border":"","desktop":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false},"mobile":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false}}},{"acf_fc_layout":"m8_text_alternating_with_image","eyebrow":"20 MIN READ","use_smaller_content":true,"title":"AI FOR HUMANS","content":"
Pop quiz, what do you know about Conversational AI? If you proudly proclaimed to the screen in front of you that: Conversational AI helps deliver human conversations without limitations, then we\u2019d be incredibly impressed. For those not so in-the-know, we\u2019ve got your study materials \u2014 learn how it works, why it works, when to use it, and how to use it to unlock some truly incredible results.<\/p>\n","cta":{"link":{"title":"Download Now","url":"#aiforhumans-getschooldmarketing","target":""},"button_style":"white","link_wistia_id":"","link_two":null,"button_style_two":false,"link_two_wistia_id":""},"background_color":"indigo","image":{"image":98367,"wistia_video_id":"","lottie_file":false,"use_larger_video_column":false},"display_content_on_right":false,"disable_image_lazy_loading":false,"layout_options":{"top_border":"","bottom_border":"","desktop":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false},"mobile":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false}}},{"acf_fc_layout":"m12_cta","use_narrow_layout":false,"eyebrow":"","logo":false,"title":"EXTRA CREDIT, ANYONE?","content":"
From courses and books to presentations from the best and brightest, Drift Insider+ is a literal treasure trove of marketing resources. Shhhhh, don\u2019t tell your competition.<\/p>\n","cta":{"link":{"title":"Become an Insider","url":"https:\/\/insider.drift.com\/academy\/Insider\/register","target":"_blank"},"button_style":"cyan","link_wistia_id":"","link_two":null,"button_style_two":false,"link_two_wistia_id":""},"drift_playbook_id":"","display_content_on_right":false,"background_color":"black","disable_image_lazy_loading":false,"layout_options":{"top_border":"","bottom_border":"","desktop":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false},"mobile":{"add_top_margin":false,"add_bottom_margin":false,"remove_top_padding":false,"remove_bottom_padding":false}}}],"internal_page_name":"","custom_css_file_name":"","include_intellimize":[],"include_intellimize_async":false,"inject_into_header":""},"yoast_head":"\n
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